The Faces Behind Shearlord

A family legacy of leather craftsmanship, now directly to you

Our Background

Two Decades of Sheepskin Mastery

Our story is simple: we are a family of sheepskin suppliers who have been working in this industry for over 2 decades now. We are the people who have always been at the back, as we only used to do wholesale to other brands that sold our jackets for far more premium prices than us.

We do still have that side of income, but we decided—why not start a DTC brand of our own? A brand that brings the same quality directly to you, without the middleman markup.

Shearlord workshop team
30,000+
Jackets Crafted
6,000+
Happy Customers
20+
Years Experience
4
Countries Served
How It Started

From Family Craft to Your Wardrobe

So I, Davut Mutlu, the youngest and brightest of my family, started this business in 2020. At first, it was a nightmare because I don't know the ABC of online marketing, websites, and all that digital stuff.

So I onboarded another founder, Kaleem Ahmad, who lives in the United Kingdom. He is the one who is at the front of our brand and handles all of the digital marketing and online presence side of things, and I am at the back looking at quality checks and making sure deliveries go as smoothly as possible.

Davut Mutlu in workshop
2020 The year Shearlord was born
Our Craftsmanship

30,000+ Jackets Stitched by Hand

My handmade factory has the most experienced craftsmen in Turkey, including myself—but you have to pay extra for me to make a jacket for you 😉

Davut Mutlu, Founder
Meet The Team

The Faces Behind Your Jacket

Davut Mutlu

Davut Mutlu

Founder & Quality Director

The mastermind behind Shearlord. Oversees quality control and ensures every jacket meets our exacting standards.

Kaleem Ahmad

Kaleem Ahmad

Co-Founder & Brand Director

Based in the UK, Kaleem handles digital marketing and brings Shearlord to the global stage.

Gyzem Bahar

Gyzem Bahar

Design & Pattern Designer

Our creative genius who designs patterns that blend timeless elegance with modern style.

Our Mission

Highest Quality Materials, Honest Prices

The sole aim of bringing Shearlord to the market is to provide the highest quality of materials, stitching, and service at prices that are not cheap but are very honest and reasonable.

"

Exceptional quality doesn't require luxury pricing, just honest pricing and no middlemen.

— Davut Mutlu
Our Promise To You

Shop with Zero Hesitation

We encourage you to buy from us with 0% hesitation. As we take pride in our work, we strive to serve our customers in the best manner possible.

30-Day Returns

No questions asked. If you change your mind, you only pay for return shipping back to your country.

Quality Guarantee

We take pride in our work and stand behind every stitch. Your satisfaction is our priority.

Customer First

We strive to serve our customers in the best manner possible. Your experience matters to us.